Marketing 201: Win the Hearts and Minds of Your Community

Have you encountered challenges building enthusiasm about marketing internally? Are you looking for ways to build a more cohesive marketing plan?

Now that we have covered the importance of marketing your library and your role as a storyteller, it’s time to help you create your “branding plan” to help your library engage and grow. Branding plans help you to organize your thoughts, ensure you are marketing your vision, help you set the tone for your messaging, and more.

Join Robert Storer and Christopher Foster for Library Marketing 201: Win the Hearts and Minds of Your Community and learn how to craft a successful branding strategy.

  • Learn the importance of a marketing plan
  • The strategy behind building a comprehensive plan
  • How to build your library’s marketing plan

Don't miss the continuation of the next webinar in Library Marketing series as you take your library marketing skills and efforts to a higher level.

Date:Tues, April 23

Time:1pm ET / 5pm GMT



Christopher Foster

Christopher Foster

VP Business Development
Modern Postcard

Robert Storer

Robert Storer

Director of Marketing

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Customer Quotes

"SirsiDynix is serious about customer care, and the support staff are friendly and quick, [giving] equal priority to the small and large library customers alike; your R&D is fantastic . . . and products are tried and true before release."
- Queen's College, University of Melbourne

"[We’ve had] an excellent relationship with the company over the years that has just gotten better and better."
- Lansing Public Library

"SirsiDynix continues to upgrade its products, enabling us to . . . have the latest cutting-edge integrated library system."
- Round Rock ISD

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