Libraries are becoming increasingly involved in the analytics of their open web data. Google Analytics can be a highly valuable tool for tracking web activity, but the surfeit of data can be overwhelming. Join SirsiDynix Product Manager Justin Swain and Digital Marketer Robert Storer for this webinar on understanding your anayltics.
This webinar will introduce you to the main features of Google Analytics and help you understand what your library should be looking for. During this basic primer, you'll learn:
- Useful metrics to watch
- What to look for as a BLUEcloud Visibility customer
- General overview of the major Analytics pages
Whether your library is a BLUEcloud Visibility or just looking to track your web presence more thoroughly, Justin and Robert are here to help you understand Google Analytics. Register now to participate in this free 20-minute presentation and following Q&A session, and learn to harness your library's open web data.
